White

White is an online wedding co-ordinator that offers all services relating to the big day. It was started by a young, female Arab entrepreneur.

HKLM was challenged to create a unique identity that was understood globally. The identity was inspired by typical wedding script. The visual language used typical floral motifs found in western weddings combined with Henna patterns found at Arab weddings. These combined to create a stark and beautiful language.

Close project

Leave a comment





Comments


Close project